Comparison
Signal vs Leadfeeder
Leadfeeder (previously known as Dealfront) shows which companies visit your website, with contact data, intent filters and CRM sync. Signal does something different: it reads each visit, asks one short question when it's unsure, and offers ready visitors the quickest way to talk to you.
At a glance
| Signal | Leadfeeder | |
|---|---|---|
| What it does | Signal reads each visit, asks one short question when it's unsure, and offers ready visitors the quickest way to talk to you. | Leadfeeder (previously known as Dealfront) shows which companies visit your website, with contact data, intent filters and CRM sync. |
| How it learns who visits | It doesn't look anyone up. Visitors tell you who they are when they ask for something, like a call back or a guide. | Matches visitors' IP addresses to companies with its IP-to-company database; contacts come from its B2B data. |
| Paid plans from | €39 a month (5,000 visitors), Starter plan | €79 a month billed annually (€113 monthly), Discover plan |
| You pay for | Visitors per month; no seats, no credits | Identified companies per month, plus credits for contacts |
| Free plan or trial | Early access: we set it up with you, founding customers get a discount | Lite plan: free, last 100 companies a month, 7-day history; 14-day trial of paid plans, no card |
| Data and privacy | Hosted in Frankfurt (EU); doesn't keep IP addresses | Says it “processes and stores all data within the EU under strict GDPR safeguards” |
| Best for | Small businesses that sell with a conversation: agencies, trades, software, shops | B2B sales and marketing teams that want lists of companies visiting their site |
Facts about Leadfeeder come from its own website, checked on 4 October 2026: Leadfeeder pricing, Leadfeeder home page. Prices change; check theirs before you decide. Spotted something out of date? Tell us and we'll fix it.
Where Leadfeeder is strong
- Long track record and a mature product
- Data stored in the EU
- A free plan and unlimited users
- Integrations with HubSpot, Salesforce and Pipedrive
How Signal is different
- Leadfeeder tells you which company visited. Signal tells you what a visitor wants and how soon, and works for visitors on home or mobile connections too.
- Leadfeeder is a list for your sales team to work through. Signal acts during the visit: it asks a question and offers a call, a call back or WhatsApp.
- Leadfeeder prices by identified companies. Signal prices by visitors, from €39 a month.
Choose Leadfeeder if…
You sell to mid-size and large companies, your team prospects from account lists, and you live in your CRM.
Choose Signal if…
Your buyers are people and small businesses, you'd rather talk to ready visitors while they're on your site, and you want to avoid IP lookups.
Questions
Is Signal a Leadfeeder alternative?
For some teams. Leadfeeder is a good fit if you sell to mid-size and large companies, your team prospects from account lists, and you live in your CRM. Signal fits better if your buyers are people and small businesses, you'd rather talk to ready visitors while they're on your site, and you want to avoid IP lookups.
Can I use Signal and Leadfeeder together?
Yes. They don't get in each other's way: Signal works during the visit, while Leadfeeder works with the visit data afterwards.
See Signal on your own site
We'll set it up with you in shadow mode, so you can judge it on your real visitors before anyone sees it.